Title: Recruiting Participants through Social Media 5

Closely monitor your study social media presence.

Some studies may benefit from having its own Facebook page or Instagram account. It is a nice way to get followers that in turn promote your ads. If you go down this route make sure you monitor and address the comments people make on your ads. For users, unanswered comments, especially negative ones, can paint your study as unresponsive or indicative of a scam.